New campaign to promote ‘fishing for all’

The We Fish as One Community Outreach Programme aims to broaden angling’s appeal

New campaign to promote 'fishing for all'

by Angling Times |

A NEW drive that hopes to boost angling participation by appealing to a more diverse audience has been launched by the Angling Trust.

The new ‘We Fish as One Community Outreach Programme’ will run seven pilot days in locations from County Durham to London
The new ‘We Fish as One Community Outreach Programme’ will run seven pilot days in locations from County Durham to London

Recent research has shown that 95 per cent of current anglers are male. In a bid to broaden angling’s appeal, the new ‘We Fish as One Community Outreach Programme’ will run seven pilot days in locations from County Durham to London, where the focus will be on building relationships with community groups, charities, and other interested parties.

Recent research has shown that 95 per cent of current anglers are male
Recent research has shown that 95 per cent of current anglers are male

Clive Copeland, head of participation at the Trust, said: “The new campaign takes a realistic look at the barriers to picking up a fishing rod that we know still exist for everyone in our neighbourhoods.

“It includes working on representation, inclusivity, and building up grassroots angling infrastructure so everyone knows how to access the sport.”

“The new campaign takes a realistic look at the barriers to picking up a fishing rod that we know still exist for everyone in our neighbourhoods."
“The new campaign takes a realistic look at the barriers to picking up a fishing rod that we know still exist for everyone in our neighbourhoods."
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