Fisheries turn to TripAdvisor to publicise their waters

Angling clubs and fisheries are using the world’s biggest travel website to publicise their flagship waters and bring the sport into the 21st Century.
TripAdvisor is used by millions of travellers to rate their experiences every year – it’s a free service that’s now being utilised by a growing number of fishing venues and organisations across the UK.
The site boasts over 200 million reviews of hotels, holiday destinations and restaurants and now anglers are rating their own experiences, as well as sharing photographs of their favourite venues.
Not only does it help each venue promote its waters, but also allows visitors to write honest reviews about their fishing, facilities and other experiences.
Day-ticket venue Arden Lakes Fishery, in Warwickshire, is one venue which has embraced TripAdvisor. “The site offers fisheries that are in an increasingly competitive market a great way of getting their name out there,” owner Hugh Mannall explained.
“It’s great publicity money can’t buy, especially for the lesser-known venues that don’t hold big matches.
“I very much support anglers being able to go on the web and review the venues they visit. It’s also a good way of providing feedback to us which we can use to improve,” he said.
It isn’t just fisheries that are utilising the award-winning site either – Todmorden Angling Society has posted some of its fisheries on the site.
Club secretary Ray Barber said: “We have posted details of four of our venues on there, some of which are day-ticket waters, as we think anglers deserve to get a feel for a venue before they visit. It’s also a great way of boosting our membership by increasing publicity.
“It won’t be biased either, as anyone can put a review on our waters not just anglers as we have bird watchers and dog walkers visiting our sites
too, so it will hopefully help to raise the standard of venues across the UK.”